Brain-savvy Wo+man

Make your work more satisfying, be more effective,

and overcome the bias that can hold you back

Why does your career need a brain-savvy approach?

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Available end of October 2017

How you can manage your career to thrive. Understand how your brain works, and the shortcuts of thinking that direct most of what we do, and how other people react to us:

  • Why do we find some tasks easy but do everything we can to avoid other ones?
  • Do you dread the words "I need to give you some feedback"?
  • What makes some people great to work with and others really difficult?
  • What can you do when you're being side-lined, talked-over, or someone else gets credit for your ideas?
  • Are you too tired to be ambitious?
This book uses the insights of neuroscience to tackle your career challenges from two angles – literally. Reading from one end, you'll find guidance on the career-management issues that confront both men and women: how to be more resilient, giving up on multi-tasking and being more productive, building networks and finding sponsors, developing the mindset that will help you, and becoming an inclusive leader.

And reading from the opposite end you'll learn about the particular challenges for women at work: the power of deeply-entrenched gender stereotyping, how to challenge the kind of language and meeting-management that keeps women down, finding new ways to negotiate pay rises, juggling warmth vs competent, resisting a backlash, and building the kind of gender equal organisation we all want to work in.

Join us at our next webinar

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The Virtual Breakfast Club creates a webinar each month which you can join and participant in. We typically give some brief insight into the neuroscience findings and then members discuss and debate the implications and application to their business. The club has gone from strength to strength with more than 200 people registering for most topics.